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Digital Marketing Marketing

Shopify & Multi-Currency

We work with some incredible brands who rely on Shopify to deliver their customers seamless and reliable shopping experience. Don’t get us wrong, we are MASSIVE fans of Shopify as it offers a scalable and efficient solution to retailers looking to drive eCommerce growth. Despite the recent inclusion of multi-currency solution for Shopify Premium customers, […]

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Don’t Let Your Developer Crush Your (Design) Dreams

You’ve just finished designing a masterpiece of a website. Your design team loves it. Your client is thrilled. You can’t wait to see it come to life on the web. You package it up and hand it off to a developer make it happen. You head out early for a celebratory beer (or is it […]

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Data Privacy Marketing

Email Marketing Best Practices for CASL and GDPR Compliance

With GDPR now fully-enforceable, marketers need to carefully scrutinize their electronic messaging practices. Is your mailing list exposing your company to the risk of fines? This is Part 2 of a series on Data Protection, Privacy and Compliance. Part 1 discussed criteria that marketers and business owners should consider in determining whether the EU’s GDPR […]

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Data Privacy Marketing

GDPR for Canadian Marketers – does it apply?

Failure to comply with GDPR could see fines of over EUR 40M. How concerned should Canadian businesses be about this legislation applying to them? This is Part 1 of a series on Data Protection, Privacy and Compliance. Part 2 will provide an actionable checklist of digital measures to achieve GDPR compliance. Today (May 25th, 2018) […]

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